TELECOM Digest OnLine - Sorted: Cell Phone Makers Fight Resales


Cell Phone Makers Fight Resales


Andrew Welsh-Huggins, AP (ap@telecom-digest.org)
Sun, 10 Sep 2006 21:33:18 -0500

By ANDREW WELSH-HUGGINS, Associated Press Writer

People moving state to state, armed with cash and tricks to avoid
scrutiny, are buying cheap prepaid mobile phones by the thousands with
plans to sell them in Latin America and Hong Kong.

Cell phone companies say the practice is costing them millions of
dollars, and some have hired private investigators to document what they
say is illegal tampering with their phones. Wal-Mart, Radio Shack and
other retailers are limiting how many phones they will sell at one time.

The buying has raised concerns the phones might be used to aid
terrorism, though those in the trade say it's nothing but capitalism at
its best no different than reselling stock for more than you paid.

The Federal Bureau of Investigation and Department of Homeland
Security issued nationwide bulletins earlier this year warning police
to be on the lookout for bulk purchases of cell phones. Authorities
are worried that profits from the trade could end up financing
terrorism or that the phones could be used as detonators in attacks.

The practice at the center of court cases in Florida, Ohio and
Michigan appears widespread and in no danger of subsiding soon.
Participants in the trade don't appear very bashful.

"Don't leave a phone behind. To make real money buy them all," urged
an e-mail by Larry Riedeman of Larry's Cell in Altamonte Springs,
Fla., that was included in a lawsuit against that entity by TracFone
Wireless Inc. "Thousands a day if you can!"

Riedeman and other small companies are considered the middlemen in a
system that starts with buyers snapping up phones at retailers such as
Wal-Mart Stores Inc. and ends with resale of the phones overseas.

In Ohio, two men acknowledged last month to authorities that they had
delivered 600 TracFones to a middleman over three months.

Also in August, three Dallas men briefly charged in Michigan with
trafficking counterfeited goods told the FBI that several businesses
in Texas buy telephones "from hundreds of people like themselves,"
according to an FBI filing in that case. The phones are then sold to
middlemen in California, New York or Miami.

Another buyer, Bilal Mustafa, 22, of Minneapolis, told The Associated
Press he travels around the Midwest a week at a time in search of
phones. He and a buddy will buy four to six at once at small-town
department stores, as many as 250 a day.

Mustafa sells them to a cell phone business he wouldn't identify. He
says he's doing nothing illegal and scoffs at FBI concerns that the
practice could aid terrorists.

"If it did, I wouldn't do it," said Mustafa, a Palestinian immigrant
from the West Bank. "I'm not stupid."

Purchasing cell phones in bulk is not illegal and authorities haven't
had much luck trying to prosecute the buyers. Earlier this week, a
federal judge threw out the charges against the men in the Michigan
case, saying there wasn't enough evidence to take the case to trial.

The Michigan charges alleged that by removing the cell phones from their
original packaging, the men made it easier to repackage the phones with
counterfeit trademarks in violation of federal copyright law.

The men arrested in Ohio in August face a low-level charge of giving
misleading information to police, including changing their story about
why they had so many cell phones when they were first stopped.

Terrorism charges were leveled in both cases but quickly dropped.

The middlemen indicate an apparently insatiable hunger for the phones,
with profits in some cases of 100 percent for a handset that retails for
as little as $20.

The phones are so cheap because TracFone and other providers of
prepaid cellular service sell them at a loss to create a market for
their real profit maker, selling customers more call time.

For example, a Nokia 1100, one of the phones referenced in TracFone's
lawsuit against Larry's Cell, was being sold in stores for about $20 a
phone. However, it probably cost TracFone about $25 per phone wholesale,
said Paul Sagawa, an industry analyst with Sanford C. Bernstein & Co. in
New York.

The Dallas men arrested in Michigan said they had spent $20,000 on
phones within just a few days.

The Riedeman e-mails promise earnings of $10,000 a month for
aggressive buyers. Riedeman offered bonuses to such suppliers, from
$120 to anyone bringing in 400 phones a month to $2,000 for someone
buying 2,000 a month, according to court documents.

Mustafa wouldn't say how much he earns on each $20 phone but said it's
a reasonable profit.

"I don't think I'll make a million bucks," he said. "Just enough to
take care of my car, my gas, a hotel and make a little money."

Buyers -- often young men -- pay cash, frequently making purchases in the
middle of the night to avoid scrutiny and to skirt store sales limits,
according to affidavits and other filings in state and federal court.

They make up stories about why they need the phones, move from cashier
to cashier or simply buy the limit from a store, wait awhile, then return.

"I have many times used other shoppers to help me," said the Riedeman
e-mail. "You would be surprised how many folks will lend a helping
hand."

Riedeman could not be reached to comment. E-mail and phone messages
were not immediately returned. No lawyer for him is listed in federal
court documents. A phone for his brother, Clint, who is also named in
the lawsuit, rang unanswered.

After receiving the phones from the buyers, often in bulk shipments,
the middlemen deactivate a software lock on the devices so they can be
used on other cellular services. The phones are then repackaged and
shipped to their next destination, records show.

A lawsuit filed in January by Nokia Corp. accuses Pan Ocean
Communications of Pompano Beach, Fla., of buying $20 cell phones from
Wal-Mart, Sam's Club and Target Corp. stores, disabling their
software, then reselling them for $39 as legitimate Nokia
handsets. The company sold them to distributors, wholesalers,
exporters and flea market booth operators, the lawsuit said.

A judge ordered Pan Ocean and another company, Sol Wireless Group of
Miami, to stop reselling the phones. Messages seeking comment were left
with attorneys representing the businesses.

Destinations have changed over the years, from Singapore in the past
to Mexico today, said John Walls, a spokesman for CTIA, a cellular
industry trade association that opposes the practice.

"You're able to deliver a pretty good product that will operate on the
Mexican network, the black market can deliver a handsome profit on
that device, and Mexican consumers have the opportunity to save
themselves a few dollars," Walls said.

Lawsuits filed by TracFone and Nokia also name markets in Latin
America and Hong Kong, where resale prices are higher.

Since TracFones that haven't been tampered with can work only in the
United States, overseas buyers ought to know they aren't being sold
legitimately, said Jim Baldinger, a TracFone attorney in West Palm
Beach, Fla.

Lawyers for the men arrested in Michigan and Ohio say their clients
were conducting legal business and are being targeted only because
they are of Middle Eastern descent.

"All these individuals were doing was buying and reselling phones,"
said Detroit attorney Nabih Ayad. "There's nothing illegal about
it. They buy cell phones from one retailer and sell them to another
retailer who can sell them for more."

Retailers, wireless service providers and phone makers don't see it
that way. "Resale on the black market is never a good thing," said
Wendy Dominguez, a Radio Shack Corp. spokeswoman.

At West Broad Cellular near downtown Columbus, owner Abdul Salameh
sells prepaid phones starting at $50, far above the price charged by
rivals whom he suspects of scooping them up at places such as
Wal-Mart.

Salameh, 26, says he's being undercut by the practice but isn't sure how
to combat it:

"If people are selling them for real cheap, we're getting destroyed."

On the Net:

TracFone: http://tracfone.com
Nokia: http://www.nokia.com/index.html
CTIA: http://www.ctia.org

Copyright 2006 The Associated Press.

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